Digital Marketing Onboarding Questionnaire

Step 1 of 3

Business

Business Name(Required)

Physical Address(Required)

Physical and Mailing Address are the same

YES

Mailing Address(Required)

Your Contact Number(Required)

Digital Properties

Website(Required)

Facebook(Required)

Instagram(Required)

LinkedIn(Required)

Twitter(Required)

YouTube(Required)

Google My Business(Required)

Main Contact Person

Name(Required)

First Last

Job Title(Required)

Email(Required)

Direct Line(Required)

Mobile Number(Required)

Secondary Contact Person

Name

First Last

Job Title

Direct Line

Mobile Number

Understanding Your Business

1. What is the nature of your business?

2. What products/services do you sell?

3. What are the best-selling products/services?

4. Why is it a best-selling product/service?

Focus Offering

5. Which product/service would you like to invest marketing on?

6. In reference to #5, what are the price points?

7. Further to #6, do you have ongoing offers/promotions?

Customer Insights

8. In reference to #5, who is the primary target audience of this product/service?

9. What are their demographic profiles – job, income level, lifestyle, hobbies, and social groups they belong to?

10. How aware are they of your product/service?

11. What is the average order value?

Goals & Challenges

12. What are your business goals?

13. What marketing efforts have you tried so far and what were the results?

14. What is the biggest obstacle to reach those goals?

Budget

15. How much have you been spending on current marketing initiatives?

16. What is the customer acquisition cost?

17. How much can you allocate for marketing and advertising monthly?